ROLE-PLAY IN THE PROCESS OF TEACHING INTERCULTURAL COMMUNICATION TO PR SPECIALISTS


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Abstract

The article focuses on the problem of teaching intercultural communication to PR specialists. Teaching skills of intercultural communication is one of the tasks of teaching PR specialists. The use of role-play, a modeled situation of real practical activity of people, helps teach communication. The most widely used variants of role-play, an interview and improvisation, are described in the article. The author comes to the conclusion that the use of role-play in the process of teaching helps develop communication skills, allows to model communication in different communication situations.

Full Text

РОЛЕВАЯ ИГРА В ОБУЧЕНИИ МЕЖКУЛЬТУРНОЙ КОММУНИКАЦИИ СПЕЦИАЛИСТОВ ПО СВЯЗЯМ С ОБЩЕСТВЕННОСТЬЮ
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About the authors

Elena S. Stepanova

Samara State Technical University

Email: Stepanova1980@bk.ru
candidate of philology, senior lecturer, Department of Psychology and Pedagogics. 244 Molodogvardeiskaya str., Samara, 443100

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Copyright (c) 2013 Stepanova E.S.

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